MARKETING MANAGER | ref.MF21
An opportunity has arisen to join our client’s dynamic Marketing Department as Marketing Manager.
The holder of this role will have responsibility for ensuring that they provide strategic, operational and project support to the Business, and will manage the overall brand and communications for the business as well as digital and PR. They will assist on all strategic and tactical matters as they relate to key areas such as; Product and Marketing strategies and implementation, Digital and Brand development and integrity, Internal and External Communications and Public Relations.
This role is pivotal to develop and implement a Marketing & PR strategy in line with the Company vision and strategy and to support a high performance and collaborative culture.
KEY RESPONSIBILITIES INCLUDE
Brand Development & strategy.
Content Marketing.
Organic and paid social media strategy and multi-channel management.
Website & SEO.
Copywriting.
Events.
Development and implementation of effective communications strategies.
Develop CRM capabilities to aid direct engagement activities and brand sentiment.
Create and coordinate content for press releases, articles, blog entries, and internal. communications.
Use of passive advertising and employee engagement tools to aid EX, attraction and retention.
Identify and interpret facts, synthesise ideas, and translate strategy into accurate, meaningful messages.
Set and report against ambitious targets to achieve brand cut-through and desired market positioning as well as marketing optimisations.
Set and manage a marketing budget that achieves business objectives.
Prepare, update and share key messages and related materials.
Develop and implement local PR and media relations.
Drive positive engagement with internal audiences, delivering compelling communications that increase business and market awareness, promoting a culture of information sharing and making staff take notice and action where relevant.
Service multiple customers, driving their marketing efforts forwards in collaboration with in-house resources, ensuring systems create a seamless customer experience.
Ensure customer accounts are appropriately managed including contracts, reporting, billing and commercial sensibility is applied.
Agency onboarding and management.
Work with partners to deliver CSR and ESG strategies that support company and customer objectives.
SKILLS AND EXPERIENCE
Bachelor’s degree in marketing or a related discipline.
Relevant experience working in a dynamic corporate environment.
Experience working with creative agencies.
To discuss this role further please email your CV to jobs@mckenziefox.com or call us on 01624 698900 quoting reference MF21.